Clear, proportionate data handling.

Mashooque Advisory is an independent advisory practice led by Mashooque Ali. For questions about this notice or your personal information, use the email address above.

The website does not ask you to create an account. Information is received when you choose to email Mashooque or book a meeting, and may include your name, work contact details, organisation, meeting availability and the context you provide.

Vercel, the website host, may process limited technical logs such as IP address, device or browser information, request time and requested pages for delivery, reliability and security. This site does not currently use advertising trackers or sell personal information.

Information is used to respond to enquiries, arrange conversations, assess whether an advisory engagement is a suitable fit, deliver agreed work, keep appropriate business records and protect the website and practice from misuse.

The usual basis is taking steps at your request before a possible engagement, performing an agreed engagement, meeting legal obligations, or the legitimate interest in operating a secure and responsive advisory practice.

Booking links open Google Calendar, while LinkedIn and Medium links open those providers’ services. Their own privacy terms apply when you use them. Website infrastructure is provided by Vercel. Information may therefore be processed in countries different from your own, subject to the safeguards used by those providers.

Enquiry information is kept only for as long as reasonably needed to respond, maintain business records, resolve disputes and meet legal or professional obligations. It is shared only with service providers needed to operate the practice, professional advisers where necessary, or authorities where legally required. It is not added to a marketing list merely because you made an enquiry.

Depending on the law that applies to you, you may ask for access, correction, deletion, restriction, portability or an objection to certain processing. You may also raise a concern with the relevant data-protection authority. To make a request, email Mashooque and provide enough detail to identify the relevant communication.

Reasonable technical and organisational safeguards are used, but no internet transmission is completely risk-free. Please do not include passwords, secrets or highly sensitive evidence in an initial enquiry. This notice may be updated when the website, providers or legal requirements change; the date above identifies the current version.